The Purpose of a Cocktail by Stephen Dennison

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Like writing a short story, a cocktail tells a tale just 30 seconds long and takes the reader on a mental journey. Whereas a good book communicates the information through the sense of sight, the libation does so through the sense of taste. When designing a new cocktail, one should heed some of the same… Read more »

The Kentucky Distillers’ Association Wins Six Awards For Tourism Marketing from The Kentucky Tourism Council

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BourbonBlog.com congratulates The Kentucky Distillers’ Association for capturing five first-place awards, and one honorable mention, during a gala Tuesday night in Louisville to honor the state’s best tourism campaigns in 2009! “The Kentucky Tourism Council presented its Traverse Awards for excellence in tourism marketing at the Kentucky Tourism Industry Annual Conference. KDA was only one… Read more »

Kentucky Bourbon Trail Rolls Out New Logo

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Kentucky Distillers’ Association tells BourbonBlog.com that the world-famous Kentucky Bourbon Trail is introducing a new logo, brochure, souvenir passport and commemorative t-shirt to mark its 10th anniversary and to celebrate National Travel and Tourism Week. “This is a significant milestone for one of Kentucky’s most popular tourism attractions,” said Eric Gregory, President of the Kentucky… Read more »