Laphroaig Islay Single Malt Scotch, that richly flavoured Scotch whisky, tells BourbonBlog.com that they are an official sponsor of the United States Curling Association (USCA) just in time for the 2010 winter games. The sponsorship kicks off a year-long celebration of Scottish heritage by one of the world’s most popular single malt Scotch whiskies.
“We’re excited Laphroaig has been named the official scotch of the United States Curling Association,” Michael Cockram, Senior Director of Laphroaig tells BourbonBlog.com. “We look forward to sharing the rich, flavorful taste and history of our classic whisky with curling fans.”
“There are few brands out there that have as deep a Scottish history as Laphroaig,” said USCA President Leland Rich. “We are honored to have such a respected brand sponsor the United States Curling Association. This truly brings the spirit of the winter games to new heights.”
Starting February, whisky enthusiasts across the country can visit www.Laphroaig.com to register as a Friend of Laphroaig and receive updates regarding the Laphroaig sponsorship and regular product news.
“This sponsorship gives new meaning to the phrase ‘scotch on ice,’” said Scotch Malt Master Simon Brooking. “It is always a pleasure seeing two grand traditions from my homeland, Laphroaig and curling, enjoyed in America.”
Be watching for Laphroaig events celebrating this across the country this year.
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